Teradata Delivers VantageCloud Lake to the New York Giants

Oct 26, 2022 | San Diego/New York

The U.S. Soccer Staff Will Use Teradata’s Newly Launched VantageCloud Lake and ClearScape Analytics to Join Information Throughout Buyer Touchpoints, Delivering an Excellent Fan Expertise

Teradata (NYSE: TDC) and the New York Giants as we speak introduced that Teradata has turn into an official analytics supplier of the New York Giants, which can start utilizing Teradata VantageCloud Lake on AWS to assist ship a singular and compelling buyer expertise to its followers. 

Teradata’s cloud analytics and knowledge platform will allow the New York Giants to leverage analytics throughout all sources of buyer knowledge to create a greater image of their fan base. This absolutely built-in view shall be additive to the Giants’ present knowledge warehouse atmosphere. It’s anticipated that the insights gained will make it simpler for the New York Giants to supply a stellar expertise to its followers, delivering extra tailor-made choices primarily based on buyer habits, demographics and lifelong worth.

 “We’re all the time seeking to present the very best expertise for Giants followers, which we will do by leveraging all of our knowledge in essentially the most environment friendly and insightful manner. We look ahead to working with Teradata’s VantageCloud Lake platform to assist us improve our analytics capabilities by accessing, connecting and making well-informed choices via knowledge,” mentioned Russell Scibetti, VP of Technique & Enterprise Intelligence for the New York Giants.

With the introduction of Teradata VantageCloud Lake in late August, organizations just like the New York Giants have a higher means to innovate by shortly spinning up workloads to supply buyer insights, whereas additionally sustaining correct governance and versatile however managed compute sources to the good thing about all the enterprise. Underpinning VantageCloud Lake is Teradata’s industry-leading analytics capabilities, ClearScape Analytics, which is designed to supply highly effective, open, and related analytics for real-time insights that optimize enterprise outcomes.

“There are such a lot of buyer touchpoints for as we speak’s sports activities followers – throughout ticket gross sales, merchandise, meals providers, app utilization, in-stadium Wi-Fi and extra,” mentioned Jacqueline Woods, Chief Advertising and marketing Officer at Teradata. “Probably the most savvy and complex sports activities organizations are amassing, connecting, and analyzing this info to make sure they’ll present superior sport experiences that hold followers coming again. The New York Giants are dedicated to this excessive bar, and we’re delighted to supply them with VantageCloud Lake – a strong, scalable, and sustainable cloud analytics and knowledge platform that may undoubtedly spur innovation and engagement, and hold this future-focused franchise main the best way in buyer satisfaction.”

To be taught extra, go to: https://www.teradata.com/VantageCloud.

Concerning the New York Soccer Giants

A cornerstone franchise of the Nationwide Soccer League, the New York Soccer Giants started play in 1925. The Giants have received eight championships: 1927, 1934, 1938, 1956, 1986, 1990, 2007 and 2011. After twice profitable two titles in 5 years, the Giants are the one NFL franchise with Tremendous Bowl victories in 4 consecutive a long time. Headquartered on the Quest Diagnostics Coaching Middle in East Rutherford, N.J., the Giants enter their 98th season of play this fall. For extra info, go to www.giants.com.

Teradata is the related multi-cloud knowledge platform for enterprise analytics firm. Our enterprise analytics resolve enterprise challenges from begin to scale. Solely Teradata provides you the pliability to deal with the large and combined knowledge workloads of the long run, as we speak. Study extra at Teradata.com.

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